Evaluating client network infrastructure and migration of office locations. Providing recommendations for hardware improvements or additions, and bandwidth requirements for virtual offices. Re-branding and digital asset updates.

Establishing project concepts, scope, and logistical requirements for new business pitches of experiential marketing events. Creative pitch elements, site design, and technology recommendations. Advised execution teams on concept scope and updated recommendations as necessary.

Gray Duck Things creates customized home and event decor. For many years I've made personalized fabrications by commission. Gray Duck Things was started to bring those capabilities to the public. The focus has been online sales, however, I test all sales options including festivals and shows, charity auctions, and maker shops.

• Founded LLC based business will all necessary registrations
• Explored various advertising methods, analyzing ROI
• Setup internal manufacturing including CNC spindle and laser, along with
 more traditional carpentry methods
• Determined supplier network for cost vs. quality of materials
• Created all digital and traditional marketing needs
• Engaged social audiences for awareness and organic sales

Wait...you own a business and you're looking for a job?!

 Yes. I've always had a hobby business from the time I was a wee little one. It's just how my mind ticks. Fear not, my full–time career comes first.

The experiential division was born out of a project where people from around the world could 'hack' into a physical pop-up shop and control physical elements. Upon its completion I was challenged to create the division and see if we could pull in $100k within next year. We did that in Q1.

• Typical project budgets from $30k - 120k

• Designed and built digital systems for experiential activations
• Worked both with brands and white labeled under other agencies
• Serviced a wide range of event types from festivals (Coachella, Bonnaroo, Gov. Ball) to sports (Super Bowl Press Week) and corporate
 (M•A•C Cosmetics, PayPal)
• Maintained project scope from milestones to expenses
• Hired and managed talent and labor
• Oversaw and participated in the design and development process
• Engineered wood and metal fabrication in-house and/or utilizing vendors
• Executed all activations regardless of freezing temps, squirrels eating
 through wires or flash floods (the show must go on)

Created interactive presentations that were distributed on CD and DVD "business cards." Produced creative and app development managing
a team of 20+ developers, designers and project managers.

• Cultivated clients while assisting with new business efforts
• Lead creative direction and content architecture for each execution
• Coordinated manufacturing logistics in the US, Thailand, China, and Taiwan
• Maintained quality during staffing layoffs and company closure

Established annual creative direction and quarterly updates of the R.J. Reynolds lifestyle websites for Salem, American Spirits, and Winston Tobacco brands.

• Determine appropriate lifestyle and cultural content
• Managed a mixed team of designers and illustrators
• Presented creative to each brand group for approvals
• Built layout flats into working Flash (AS2) pre-builds
• Directed photo and video shoots for content creation